Does the beta fit your situation?

Who the audit is worth it for - and when you can skip it.

GTM Audit is for B2B companies that want to stop losing visitors to unclear messages on the website.

Join the next round
Two minutes for the emailNo credit cardNo sales call
The right case

A concrete B2B offer

"Your product is strong, but too many prospects leave the website. You want to know why, before time and money burn in marketing."

What you should bring

A specific offer or product page and the region you sell in. The start needs nothing more.

A strong fit

The beta is probably a fit if ...

  • you want to examine a concrete B2B offer;
  • you want to know why visitors leave today instead of booking a call;
  • you want to stop losing prospects to unclear messages;
  • you are ready to check your own view against an unvarnished look from outside.
You do not need a perfect positioning. You need the will to see why customers still hesitate today.
When it is not yet

The beta is not a fit yet if ...

  • you only want a quick copy or design check;
  • you want an agency that writes finished ads for you;
  • you need a market or demand guarantee;
  • you do not yet have a concrete offer;
  • your business mainly serves consumers, not other companies.

The situation you may be in

Startup / Early Stage

Startup

You lose early prospects and end up thinking the product is to blame - even though only the message was unclear.

Growth / Scale-up

In a growing company

Sales and marketing fight over lead quality while the customers you want leave the website.

Established B2B

In the mid-market

Feature lists grown over years confuse new prospects. As long as the value stays hidden, more copy alone changes little. The outside perspective shows where the value gets lost on the page.

Chapter 3: Who is it for?

Why is it for you?

Next chapter: why it is for you. You get the diagnosis. We need real cases.

To chapter 4: Why it is for you

If your offer fits this picture: get the outside perspective.

Join the next round
Two minutes for the emailNo credit cardNo sales call

Built by Commander & Architect®

Built by Simon Formanowski for B2B companies that want to test their positioning from the outside, not just believe it internally.

External view of positioning and messaging
Consistency check across central pages
Private result area for your company